Buyers Are Back: Homebuyer Demand sees 9-month high

Mortgage applications are up 2% from last week, marking the 4th week of increases and purchase applications rose 19% from the previous month, per Redfin.

Who Are These Buyers?

While a lot of us have seen a downturn in our production, we all still see closings happening everyday and I am sure more than once you’ve asked yourself - who are these buyers??  Talking with the 100’s of agents we consult with, it seems that most buyers right now are either first time homebuyers seeing a dip and wanting to jump in or cash investors who also see the dip and are...

How to Ask your Clients for Reviews & Actually Get them…

We all know the power of getting online reviews from our clients', turned raving fans and most of us have likely experienced how hard it can be to get a client to complete an online review. If you want to capture more reviews online it's important to make them easy to access, uncomplicated and have the review links sent your clients', fast!

Make it accessible, make it easy, watch them roll in.

One of the major keys to getting more reviews from clients you hit home runs for, is to make the review sites/links as easy to access as possible. Make sure that...

Don’t Miss: Rocket Mortgage is Driving New Buyers to their Partner Agents

Rocket Mortgage just announced their new Buy+ and Sell+ programs, that have great offerings for consumers and will strongly benefit their partner agents. This announcement comes after Rocket Mortgage lost the Nation’s Biggest Mortgage Lender title. 

What is the Buy+ Program?

In a new marketing tactic to bring in buyers, Rocket’s Buy+ program will provide homebuyers working with Rocket Homes Partner Agents a closing credit equal to 1.5% of their loan amount, capping out at $10,000 - which translates to a max loan amount just shy of $667,000. This is a great opportunity for buyers feeling their budget shrinking due to rates!

What...

It’s Time to Lean In.

Here are 5 we all need to “lean into”, in this real estate market. This isn’t your typical, do these 5 things and you’ll be successful blog… yes, there are 5 things we’re going to cover and yes, doing them will set you up for success - so what’s different? All these areas of your business work synergistically, leaning into a lead generation is no good if you don’t have an organized database. Just as having an organized database doesn’t help you if there are no leads in it! You need to lean into all 5 of these to find...

Silicon Valley Bank: How to Talk With Your Clients

Everyone has heard about the recent announcement from Silicon Valley Bank about the bank's  closing. If you are wondering how best to talk with your clients about it, you're not alone. The news has created uncertainty in the minds of many industry professionals and consumers, so today I'm here to offer some guidance on how to approach this topic with empathy, understanding and guidance. In this blog post, I'll walk through how SVB's closing compares to 2008, Federal Reserve stress tests, what type of lending SVB (and Signature Bank) did, how clients servicers may change, and why most consumers will...

System Spotlight: Post Appointment Text Automation

Wouldn't you love it if your agents actually updated the CRM after an appointment, or at all...   It can be frustrating when you are a team leader, spending $100's, $1,000's or even $100,000's on leads and your agents don't go in and update the CRM with how the appointment went! Did you meet the lead? Do they want to work with us? WHY are they still in stage Lead or Appointment Set?!?!   I find that agents are some of the most optimistic people, they believe they will go show 10 houses on a Saturday, to 5 different clients and at the end...

How to Grow a Happy, Loyal Real Estate Team

Are you a real estate team leader looking to grow your team? Or maybe you're an agent thinking about starting a team. Either way, you're in the right place. In this blog post, we'll give you a few tips and tricks you need to build a happy, loyal real estate team that will stick with you through thick and thin. So let's get started!

Lead by example.

Being a leader isn't just about giving orders and bossing people around. Leading by example is the best way to inspire followers to reach their goals, as people tend to do what they see rather...

It’s Time to Double Down on Email Marketing

As a real estate agent or team leader, you know that email marketing is important. If you don’t have a consistent output of email content (or you’re a seasoned email marketer) 2023 is the year to double down, especially on Newsletters and Cold emails. Here are some tips to help you make the most of your email list.

The power of email marketing - why it's worth your time to invest in

Email marketing might seem like something from the olden days, but don't rule it out so quickly! As agents and corporations are forced to downsize and cut corners, email remains...

Are you feeling the market lull? Here are 5 things you should be doing right now

All of us are feeling this market lull, new and seasoned agents alike, and while it's easy to get discouraged, there are actually a lot of things you can be doing right now to stay ahead of the game. In this blog post, we'll share 5 things you should be doing right now to stay on top of your business. So read on and find out how to keep your real estate business thriving in the midst of a market downturn.

Spend time with past clients, close friends and new acquaintances. 

Networking is an important part of being a successful professional, and...

10 Video Content Ideas Every Real Estate Agent Should Make in 2023

Video is key! We have all heard this, whether it is from our coach, our network, on social media or an Inman article. Constantly we are being reminded how powerful video is, whether for marketing or communicating with existing clients, nothing can convey body language, tone and mood as well as video (besides being in person of course!). It seems that everyone is telling us we need to record more videos.... BUT OF WHAT!? If you are a video guru or just getting started, here are 10 easy to shoot videos that you can make!

1. How much $500,000 will get...

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